Masterclass: Value Propositions, Customer Segmentation & Personas

February 29, 2024

Value Propositions, Customer Segmentation & Personas

Join us on Feb. 29th for an exciting online event where we delve into the world of value propositions, customer segmentation, and personas. Discover how these essential concepts set the foundation for your business strategies and drive success. Our marketing expert, Kevin Smith, will share his insights and practical tips on creating compelling Value Propositions that resonate with your target audience.

Learn how to effectively Segment your Customers and identify their unique needs and preferences, enabling you to tailor your products or services and marketing strategies to perfection.

Additionally, explore the power of Personas in understanding your customers on a deeper level and crafting personalized experiences that leave a lasting impact. Don't miss out on this valuable opportunity to enhance your marketing prowess and gain a competitive edge!

Event Details

Date: Thursday, Feb. 29th

Time: 10am - 12pm

Where: Online

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Peter Crouse


Peter Crouse bio coming soon.

Dave Miller

Software Technology

Dave Miller bio coming soon.