Business Development Success for B2B Tech Companies


April 23, 2024

If you're selling technology solutions to Small and Medium-sized Businesses (SMB) or Enterprise Customers, having the right approach to business development is crucial for long-term success. In this fast-paced session, we will explore how to create a repeatable business development process for your business. Our presenter, Rick McCutcheon, is a 10-time Business Applications MVP for Microsoft, with over 20 years of real-world experience selling technology solutions to both SMBs and major international corporations.

We'll break down the process into four strategic areas:

  • Building Social Awareness
  • Lead Qualification and Conversion
  • Opportunity Management
  • Account Upselling and Cross-selling

Who is this event for?

  • Companies that sell B2B technologie

Speaker:

Rick McCutcheon, Microsoft MVP. Certified Sales Professional

With over 25 years of experience in the B2B technology ecosystem, I have a passion for helping technology companies grow their businesses and achieve their goals. I provide strategic consulting, coaching, and training services to companies who are ready to take their practices to the next level.

View full calendar

Peter Crouse

Franchising

Peter Crouse bio coming soon.

Dave Miller

Software Technology

Dave Miller bio coming soon.